“...That was the original idea from day one - the elimination of the tweening process. But it is certainly not the only feature of Synfig that makes it unique. In addition to eliminating the tweening process, I also wanted Synfig to be used for pretty much every part of production except story-boarding and editing.”
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Posted by Konstantin Dmitriev on September 19, 2013
Today I would like to rant a little about the choice of distribution model for the upcoming Synfig Training DVD.
At the moment we almost done with the Russian version - all 10 lessons are scripted, recorded, narrated and Nikolai is finishing editing of the last part right now. Now we are heading for translating it into English. The DVD is expected to be released in November 2013.
We also designed a first mockup of the DVD package.
And at this step I suddenly clearly realized the dilema.
From one hand, everyone likes to have a product which you can hold in your hands. Yes, people like to have glossy cover and fancy package. That's clearly adds a "weight" to the product. That makes your purchase look cool and significant. That adds a value to the price.
On the other hand, let's admit it - nowadays it's all just a marketing tricks, feeding out consumer's behavior.
Several years ago, when Internet wasn't that fast and widespread, the physical medium was necessary option to deliver the media-product. Now we have high-speed Internet connections, we can transfer gigs of data within a hours, we have peer-to-peer networks. Who dares to wait for post delivering you package when you can download the information you need within a hours or minutes.
Yes, some people would by the DVD as a sign of gratitude to our efforts. But what they going to do with thew disc and package of plastic arrived to their home? Maybe some time it will remain on their bookshelf, but sooner or later it all ends the same.
Let's admit it - we are going to produce junk. And I don't like it.
Personally for me the free-software movement always was associated with a feeling of new and better world. A better way to create, a better way to share, a better way to collaborate, and finally, a better way to do business. Being involved with free-software, I always feel myslef a part of new world. So, why should we inherrit the old-school distribution methods, which are lost their purpose and make no good for the environment?
Everyone is free to decide for yourself, but my decision is: The upcoming training DVD will not be distributed on physical medium and from now on we will be refer to our product as "Training Package".
So, the Training Pack will be distributed online only. I haven't decided how exactly it will be arranged, but most probably we will go with "pay what you want" approach.